great article an what girls are doing through collaborations like our friends at Spark. Here is an excerpt:
Online petitions, like the one leveraged in this campaign, are quickly becoming one of the central strategies for girls and young women creating greater awareness of sexism, and a cost or accountability for those who practice it. Girls like Rios have become modern day Davids taking on the Goliaths of our time — multinational corporations like Facebook and Lego, and media giants, like Seventeen magazine and Clear Channel.
The primary platforms for petitions of this ilk are Change.org and WeAreUltraviolet.org — the latter focuses exclusively on gender-related campaigns. Beyond that, a variety of organizations support girls and women to create online campaigns — more broadly called “online organizing” — such as SPARK and Women, Action & Media (WAM), which now does a monthly campaign. I spoke with representatives from these organizations, along with those they’d targeted, about a breadth of campaigns to understand what can be accomplished and what’s still proving elusive.